neelakolkar2001@gmail.com
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Nike Run+ Mobile App
Nike Run+ Prototype: Redefining Fitness Through Motivation and Design
About
The Nike Run+ App Prototype is a conceptual redesign project aimed at enhancing the user experience of a running companion app tailored for fitness enthusiasts. The focus was on improving usability, accessibility, and engagement, ensuring the app delivers a seamless experience that motivates users to achieve their fitness goals.
ROLE
UI Designer
TIMELINE
NA
LOCATION
NA
96%
Compliance with
WCAG 2.1 standards
4.6/5
Usability Testing
Challenge
& Goal
Runners often struggle to find a balance between tracking their performance and staying motivated. Many existing apps lack features that cater to personalization, gamification, and social connections, which are key motivators for consistent running habits.
Key Features
Enhanced Engagement: Leverage gamification principles such as badges, leaderboards, and social challenges to keep users motivated.
Inclusive Design: Ensure accessibility for a diverse audience by adhering to WCAG guidelines for contrast, text size, and interactive elements.
Personalized Experiences: Develop features to allow users to set customized goals and track their progress.
Process Highlights
1. User Research & Personas
Conducted in-depth user research using surveys, interviews, and observations to identify runners' key pain points, motivations, and goals.
Analyzed qualitative and quantitative data to uncover behavioral patterns and user preferences.
Developed user personas representing target users' challenges, aspirations, and motivations.
Ensured the design remained aligned with real-world user needs through a user-centered approach.
2. Wireframing & Prototyping
Created low-fidelity wireframes to test initial layouts and user flows, focusing on:
Intuitive navigation
Reduced cognitive load
Optimized task flows
Iteratively improved designs based on feedback, leading to a polished high-fidelity prototype.
Applied principles of interaction design to deliver engaging and seamless user experiences.
3. Usability Testing
Conducted usability testing with 24 users by simulating real-world tasks.
Gathered detailed feedback on:
App’s intuitiveness
Ease of navigation
Engagement and accessibility
Incorporated feedback to refine:
Visual hierarchy
Workflows
Interaction elements
Ensured the final product met usability and accessibility standards while offering a delightful experience.
Key HCI and UX Alignment
Focused on user-centered design, aligning with HCI principles of empathizing with users and creating data-driven solutions.
Leveraged iterative design methods to prototype, test, and refine the app, ensuring continuous improvement.
Integrated usability heuristics and accessibility guidelines to create an inclusive design.
Prototype Demo
The prototype demonstrates the key app flows, such as starting a run, tracking progress, and interacting with gamified elements, showcasing the app’s focus on simplicity and motivation.
Summary
What I Learned
Gamification Drives Motivation:
Gamified elements like badges and challenges resonated strongly with users, reinforcing the value of incorporating behavioral psychology into design.User-Centered Design Is Key:
Usability testing emphasized the importance of balancing innovative features with user-friendly navigation. Even the most engaging features must be intuitive and accessible.Iterative Design Matters:
Feedback from testers revealed opportunities for improvement, particularly in the clarity of the onboarding process and goal-setting flows.Accessibility Enhances Inclusivity:
Designing with WCAG guidelines in mind not only improved usability but also made the app more welcoming to a diverse audience.
Next Steps
Expand User Testing:
Conduct more usability tests with a broader audience to validate design assumptions and uncover edge cases.Refine Onboarding Flow:
Simplify the onboarding experience to ensure users can quickly understand the app's value and navigate it effortlessly.Prototype High-Fidelity Features:
Enhance the prototype by adding micro-interactions and animations to improve engagement and visual appeal.Explore Real-World Implementation:
Partner with developers to assess the feasibility of turning the prototype into a fully functional app while maintaining design integrity.
More work this way
Think I’d be a good fit for your team or project? Let’s connect.
Neel Akolkar
Senior Software Engineer & UX Designer. Currently crafting experiences at Capgemini.
© designed & built by NEEL AKOLKAR
made in framer – 2025
Nike Run+ Mobile App
Nike Run+ Prototype: Redefining Fitness Through Motivation and Design
About
The Nike Run+ App Prototype is a conceptual redesign project aimed at enhancing the user experience of a running companion app tailored for fitness enthusiasts. The focus was on improving usability, accessibility, and engagement, ensuring the app delivers a seamless experience that motivates users to achieve their fitness goals.
ROLE
UI Designer
TIMELINE
NA
LOCATION
NA
96%
Compliance with
WCAG 2.1 standards
4.6/5
Usability Testing
Challenge & Goal
Runners often struggle to find a balance between tracking their performance and staying motivated. Many existing apps lack features that cater to personalization, gamification, and social connections, which are key motivators for consistent running habits.
Key Features
Enhanced Engagement: Leverage gamification principles such as badges, leaderboards, and social challenges to keep users motivated.
Inclusive Design: Ensure accessibility for a diverse audience by adhering to WCAG guidelines for contrast, text size, and interactive elements.
Personalized Experiences: Develop features to allow users to set customized goals and track their progress.
Process Highlights
1. User Research & Personas
Conducted in-depth user research using surveys, interviews, and observations to identify runners' key pain points, motivations, and goals.
Analyzed qualitative and quantitative data to uncover behavioral patterns and user preferences.
Developed user personas representing target users' challenges, aspirations, and motivations.
Ensured the design remained aligned with real-world user needs through a user-centered approach.
2. Wireframing & Prototyping
Created low-fidelity wireframes to test initial layouts and user flows, focusing on:
Intuitive navigation
Reduced cognitive load
Optimized task flows
Iteratively improved designs based on feedback, leading to a polished high-fidelity prototype.
Applied principles of interaction design to deliver engaging and seamless user experiences.
3. Usability Testing
Conducted usability testing with 24 users by simulating real-world tasks.
Gathered detailed feedback on:
App’s intuitiveness
Ease of navigation
Engagement and accessibility
Incorporated feedback to refine:
Visual hierarchy
Workflows
Interaction elements
Ensured the final product met usability and accessibility standards while offering a delightful experience.
Key HCI and UX Alignment
Focused on user-centered design, aligning with HCI principles of empathizing with users and creating data-driven solutions.
Leveraged iterative design methods to prototype, test, and refine the app, ensuring continuous improvement.
Integrated usability heuristics and accessibility guidelines to create an inclusive design.
Prototype Demo
The prototype demonstrates the key app flows, such as starting a run, tracking progress, and interacting with gamified elements, showcasing the app’s focus on simplicity and motivation.
Summary
What I Learned
Gamification Drives Motivation:
Gamified elements like badges and challenges resonated strongly with users, reinforcing the value of incorporating behavioral psychology into design.User-Centered Design Is Key:
Usability testing emphasized the importance of balancing innovative features with user-friendly navigation. Even the most engaging features must be intuitive and accessible.Iterative Design Matters:
Feedback from testers revealed opportunities for improvement, particularly in the clarity of the onboarding process and goal-setting flows.Accessibility Enhances Inclusivity:
Designing with WCAG guidelines in mind not only improved usability but also made the app more welcoming to a diverse audience.
Next Steps
Expand User Testing:
Conduct more usability tests with a broader audience to validate design assumptions and uncover edge cases.Refine Onboarding Flow:
Simplify the onboarding experience to ensure users can quickly understand the app's value and navigate it effortlessly.Prototype High-Fidelity Features:
Enhance the prototype by adding micro-interactions and animations to improve engagement and visual appeal.Explore Real-World Implementation:
Partner with developers to assess the feasibility of turning the prototype into a fully functional app while maintaining design integrity.
More work this way
Think I’d be a good fit for your team or project? Let’s connect.
Neel Akolkar
Senior Software Engineer & UX Designer. Currently crafting experiences at Capgemini.
© designed & built by NEEL AKOLKAR
made in framer – 2025
Think I’d be a good fit for your team or project? Let’s connect.
Neel Akolkar
Senior Software Engineer & UX Designer. Currently crafting experiences at Capgemini.
© designed & built by NEEL AKOLKAR
made in framer – 2025
neelakolkar2001@gmail.com
Email copied!
neelakolkar2001@gmail.com
Email copied!
Nike Run+ Mobile App
Nike Run+ Prototype: Redefining Fitness Through Motivation and Design
About
The Nike Run+ App Prototype is a conceptual redesign project aimed at enhancing the user experience of a running companion app tailored for fitness enthusiasts. The focus was on improving usability, accessibility, and engagement, ensuring the app delivers a seamless experience that motivates users to achieve their fitness goals.
ROLE
UI Designer
TIMELINE
NA
LOCATION
NA
96%
Compliance with
WCAG 2.1 standards
4.6/5
Usability Testing
Challenge & Goal
Runners often struggle to find a balance between tracking their performance and staying motivated. Many existing apps lack features that cater to personalization, gamification, and social connections, which are key motivators for consistent running habits.
Key Features
Enhanced Engagement: Leverage gamification principles such as badges, leaderboards, and social challenges to keep users motivated.
Inclusive Design: Ensure accessibility for a diverse audience by adhering to WCAG guidelines for contrast, text size, and interactive elements.
Personalized Experiences: Develop features to allow users to set customized goals and track their progress.
Process Highlights
1. User Research & Personas
Conducted in-depth user research using surveys, interviews, and observations to identify runners' key pain points, motivations, and goals.
Analyzed qualitative and quantitative data to uncover behavioral patterns and user preferences.
Developed user personas representing target users' challenges, aspirations, and motivations.
Ensured the design remained aligned with real-world user needs through a user-centered approach.
2. Wireframing & Prototyping
Created low-fidelity wireframes to test initial layouts and user flows, focusing on:
Intuitive navigation
Reduced cognitive load
Optimized task flows
Iteratively improved designs based on feedback, leading to a polished high-fidelity prototype.
Applied principles of interaction design to deliver engaging and seamless user experiences.
3. Usability Testing
Conducted usability testing with 24 users by simulating real-world tasks.
Gathered detailed feedback on:
App’s intuitiveness
Ease of navigation
Engagement and accessibility
Incorporated feedback to refine:
Visual hierarchy
Workflows
Interaction elements
Ensured the final product met usability and accessibility standards while offering a delightful experience.
Key HCI and UX Alignment
Focused on user-centered design, aligning with HCI principles of empathizing with users and creating data-driven solutions.
Leveraged iterative design methods to prototype, test, and refine the app, ensuring continuous improvement.
Integrated usability heuristics and accessibility guidelines to create an inclusive design.
Prototype Demo
The prototype demonstrates the key app flows, such as starting a run, tracking progress, and interacting with gamified elements, showcasing the app’s focus on simplicity and motivation.
Summary
What I Learned
Gamification Drives Motivation:
Gamified elements like badges and challenges resonated strongly with users, reinforcing the value of incorporating behavioral psychology into design.User-Centered Design Is Key:
Usability testing emphasized the importance of balancing innovative features with user-friendly navigation. Even the most engaging features must be intuitive and accessible.Iterative Design Matters:
Feedback from testers revealed opportunities for improvement, particularly in the clarity of the onboarding process and goal-setting flows.Accessibility Enhances Inclusivity:
Designing with WCAG guidelines in mind not only improved usability but also made the app more welcoming to a diverse audience.
Next Steps
Expand User Testing:
Conduct more usability tests with a broader audience to validate design assumptions and uncover edge cases.Refine Onboarding Flow:
Simplify the onboarding experience to ensure users can quickly understand the app's value and navigate it effortlessly.Prototype High-Fidelity Features:
Enhance the prototype by adding micro-interactions and animations to improve engagement and visual appeal.Explore Real-World Implementation:
Partner with developers to assess the feasibility of turning the prototype into a fully functional app while maintaining design integrity.
More work this way
Think I’d be a good fit for your team or project? Let’s connect.
Neel Akolkar
Senior Software Engineer & UX Designer. Currently crafting experiences at Capgemini.
© designed & built by NEEL AKOLKAR
made in framer – 2025
Think I’d be a good fit for your team or project? Let’s connect.
Neel Akolkar
Senior Software Engineer & UX Designer. Currently crafting experiences at Capgemini.
© designed & built by NEEL AKOLKAR
made in framer – 2025
neelakolkar2001@gmail.com
Email copied!
neelakolkar2001@gmail.com
Email copied!